Mind Your Marketing

241 - Positioning Your Brand as a ‘Must-Have’ vs. a ‘Nice-to-Have’ To Clients With Aaron Bours

September 11, 2023 Jordan Scheltgen Episode 241
241 - Positioning Your Brand as a ‘Must-Have’ vs. a ‘Nice-to-Have’ To Clients With Aaron Bours
Mind Your Marketing
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Mind Your Marketing
241 - Positioning Your Brand as a ‘Must-Have’ vs. a ‘Nice-to-Have’ To Clients With Aaron Bours
Sep 11, 2023 Episode 241
Jordan Scheltgen

Aaron Bours joins the show from Tel Aviv to talk about positioning yourself as a must-have versus a nice-to-have. Aaron is the VP of Marketing at Hyro, helping the company grow through several rounds of funding. Hear Aaron’s story, and how he approaches brand positioning.

Check Hyro here: https://www.hyro.ai/

Aaron's LinkedIn:
https://www.linkedin.com/in/aaronbours/

Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/

Jordan's X:
https://twitter.com/jordanscheltgen

Get weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribe

Hire our agency:
https://www.cavesocial.com

Get our Social System 1.0:
https://jordan.bz/social-system

Show Notes

Aaron Bours joins the show from Tel Aviv to talk about positioning yourself as a must-have versus a nice-to-have. Aaron is the VP of Marketing at Hyro, helping the company grow through several rounds of funding. Hear Aaron’s story, and how he approaches brand positioning.

Check Hyro here: https://www.hyro.ai/

Aaron's LinkedIn:
https://www.linkedin.com/in/aaronbours/

Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/

Jordan's X:
https://twitter.com/jordanscheltgen

Get weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribe

Hire our agency:
https://www.cavesocial.com

Get our Social System 1.0:
https://jordan.bz/social-system